Vol 2 Issue 4

Back to Table of Contents

PETER BROCK discovers some traditional thinking in Audi's winning races are the battles, selling product is the war

It's relatively quiet on the Sebring circuit in late January. Central Florida's sunny, but still chilly, days are perfect for those anxious to begin testing for the 2006 season. Teams planning on running the 12 hour event in March gather for IMSA's official "Winter Test" on the old refurbished World War Two bomber base to test and gain valuable development information. The cost of bringing a full team for three intense days of practice is no small investment, especially when the most noteworthy participants have to come from Germany, but the appearance of fully prepared teams gives a pretty good indication of who's really serious.

Audi Sport, under the guidance of famed team manager Reinhold Joest, arrived with two of their brand new, revolutionary, 5.5 liter, twin-turbo, V-12 diesel-powered R10 prototypes that whistled around the 3.7 mile circuit. Longtime works' driver Dindo Capello recorded a 1:47.3 with zero trace of diesel smoke. The stunned opposition, with their latest high revving, gasoline-fueled prototypes, wondered if they were seeing the beginning of another era of Audi invincibility. Audi's famed R8s were retired last year at Laguna Seca after winning Le Mans a record five times and Audi finally pulled its long-rumored, next generation dieselfueled racer off the shelf for Sebring and began testing in public; and what a show it was.

The R10 is technically more sophisticated and certainly more attuned to the future of Audi's marketing plan, as almost every other Audi now being built is diesel powered. The real influence of Audi's new-era diesels hasn't yet been felt here in the US, as modern low-sulfur diesel fuel is just now being introduced in America. The cleaner blend has been available in Europe for some time and Audi is betting heavily on the R10's presence at the 12 Hours to make the general public aware that its new diesel-powered automobiles aren't the glacially unresponsive, noisy, smelly and smoky devices that most Americans equate with the fuel's not so popular past.

Team manager Reinhold Joest.
The Sebring circuit is the toughest challenge for a new chassis. It is very fast and includes some slow corners and, in the name of historical continuity, some serious bumps. the stresses of which are multiplied by a diesel engine’s enormous torque loads. The R10 also includes both the latest in brake shielding for temperature control and power assisted steering
Copyright © Auto Aficionado. All rights reserved.